You start from the bottom and get it embedded in cultural aspects, memory and recognition. For a brand to truly be successful you need the masses to spread the message for you. You need to infiltrate groups and the influences within them groups These are the people that spread messages and that people listen to. You need them signing praise about your brand, product or service. First, in many cases, it starts with the experience, the experience that the consumer will receive

Every business, brand and social media platform is different. If you are just starting out in Social Media and have no idea where to start, here is a quick infographic from our friends at Sumo Heavy; a brief look into how each platform is performing, sizes and strategy. Each business is different in how you want to portray your message and also be viewed, some platforms are not for everyone and some work perfectly. To find out how we can help position your brand and business,

It's no surprise when you hear that Facebook has once again, opened up it's huge bank accounts and swallowed up another start up app. This time it is teen friendly app TBH, with over 2.5 million users and growing, it won't be long before this app is even more popular than ever. 5 Quick Things about TBH - 1. The name is short for “to be honest.” It is an acronym. TBH make's it seem cooler to teens who 'can't be bothered' 2. It's a compliment app There are no bad comments that

There is some confusion in the industry at the moment. Marketers all around are producing content strategies that are not anywhere never as effective as they should be. There has been an explosion of content that doesn’t seem to be slowing down only evolving. Most business are not seeing the results they want and there are 3 main reasons for this. 1. Quantities; some Marketers believe to see effective growth you need to be posting regularly. This is not true. You should never